Our Story

This is our story. this is our WHY.

We met back in 2017 and have been inseparable ever since!  We have had the best time learning and growing as a couple and having a supportive sidekick ready to attack every stage of life together. Our life together has been the perfect mix of love, laughter, trials, growth, and pain. We have had so much joy come from our relationship, but it was through our hardships where we have learned and grown the most. From a LONG-DISTANCE relationship, to having everything we own stolen, to a cancer diagnosis, our life has been nothing short of an adventure.

Back in 2020 Radically Radiant started as a hobby for Maddie after a lifetime of love for fashion and a newly advocate for mental health awareness. It wasn’t until Ian’s cancer diagnosis did we really dive into WHY we started Radically Radiant in the first place… for empowerment, encouragement, and inspiration. As you can see through our website, almost all of our apparel has a positive affirmation displayed on the front, and the same saying displayed on the back. And that is fully intentional. As we walk through every stage of life, the good and the bad, it is important to recognize that EVERYONE we pass, is at a different stage. Wearing an empowering message on the front is to remind ourself when we look in the mirror. And the display on the back is for everyone we encounter.

Our goal for Radically Radiant is to encourage everyone in this broken world and bring light to the darkness.

With love and gratitude,

Ian and Maddie